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New Walmart Coupon Policy (Catalina's, Competitor Coupons & More)

Posted: 03/05/11 6:00 AM (Modified: 03/05/11 6:00 AM)

Walmart has just unveiled a NEW Official Corporate Coupon Policy for all stores. I suggest you read the policy and print it out for yourself, keep it in  your coupon binder in case you end up needing to remind them of it.

There a few things I would like to point out though. The most notable differences or breakthroughs if you will, are concerning Overage & Catalina coupons:

Overage: Coupons may exceed the price of the item. Change may be given or applied toward the cost of the basket purchase.

Meaning: If you have a coupon for $1.00 off but your item is only .50, then the difference will either be given back to you in change or put towards your next purchase.

Catalina Coupons: Checkout coupons (also called “Catalinas”) that are printed at our competitors’ registers, have “Manufacturer Coupon” with specific requirements printed on them, a valid remit address for the manufacturer, valid expiration date, and a scannable bar code.

Meaning: These are the coupons that print out at the end of your transaction at some stores.

Coupons Walmart Will Accept:

Manufacturers Coupons

Print at Home Coupons: Must be legible, have “Manufacturer Coupon” printed on them, have a valid remit address for the manufacturer, valid expiration date, and have a scannable bar code.

Competitor's Coupons: Must feature a specific price such as a $2.99 Target Coupon

Soft Drink Container Caps

Catalina Coupons

Coupons Walmart Will NOT Accept:

Print at home coupons that require no purchase (i.e. printable coupons for free products)

Competitors coupons that are percentages off, double or triple coupons, B1G1 free

Honestly, this is one HUGE step in the right direction for Walmart. The trick will now be getting all stores to recognize the changes. The changes are good ones and it's a big deal that a major retailer has a policy like this, could make shopping at Walmart worth it for many couponers.

Please do print the Walmart Coupon Policy and keep it with you for reference.

Thanks, DeannaJo!



Old to new | New to old
Mar 5, 2011 03:26 pm
 Posted by  Anonymous

Thank you for making that clearer for us! All the work you do is much appreciated!


Mar 5, 2011 09:54 pm
 Posted by  spray25

I went to the Owasso Walmart on 96th and did some price matching and they told me if I priced matched I couldn't use a coupon on the same item and it didn't discuss that specifically anywhere on the policy and so they wouldn't do it so I took my money on those somewhere else. Should I have just told them price matching is like taking a store coupon? I wasn't sure how to fight it because their coupon policy doesn't mention anything about price matching in it.

Mar 6, 2011 08:20 am
 Posted by  Anonymous

Spray25: I've never heard anything about not using a coupon with a price match, I have been doing that for years. BUT, you're right, the new policy doesn't say a word about it. Right now, I am not sure what to do with that.

My understanding was that price matching was a separate issue and not related to coupons which is why it's not on the policy. I think the new policy probably has stores spinning right now, you may have better luck somewhere else.


Mar 6, 2011 07:19 pm
 Posted by  Anonymous

Here is a suggestion for everyone:

Since Walmart has updated the coupon policy, I encourage everyone to Email, Fax and even call Walmart CEO on complimenting the change on policy. Also, please share your horrible experience with Michael Duke. Ask him for his advice on making your future shopping experience smooth as possible avoiding past experience of you and others. Lastly, share this thread, other thread and blogs.

CEO of Walmart

Corporate contact info:
702 Southwest 8th Street
Bentonville, AR 72716
United States - Map
+1-479-2734000 (Phone)
+1-479-2734053 (Fax)

Mar 7, 2011 12:50 pm
 Posted by  Countess of Coupons

I was at the Coupon Workshop on Saturday and someone mentioned that they were able to use their Walgreens Register Rewards at Walmart. Has anyone tried to use theirs as well? This is not mentioned in their coupon policy.

I think I am going to go to Walmart today on my way home from work. Wish me luck!!!!

Mar 15, 2011 03:39 pm
 Posted by  beckyparrett

Can I use more than one coupon for the same product at Wal-Mart? Say I am purchasing something and have 2 coupons for that item, can I use them both at the same time? Just wondering! Thanks for making the Wal-Mart changes more clear to me!

Mar 17, 2011 12:17 pm
 Posted by  Anonymous

Becky, Unfortunately you cannot combine two coupons on the same item. Manufacturer's coupons can only be used as they are stated on the coupon. So, if it's $1 off 2 items, you have to get two items for the coupon to be reimbursed to the store, etc. Hope that helps!

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