I cannot begin to tell you how often I get asked, “Do people still use coupons?” or “Is couponing even a thing anymore?” During the recession, coupon blogs were on every single corner of the internet and let me tell you, business was good. As the economy changed for the better, everyone in the money saving industry saw a drop in customers, web traffic, etc.
Many people have also gone through major life changes and some find that they don’t “need” to coupon as much as they did before which might be because their children have grown, they have found a better job, etc. The economy has changed and we’ve all moved through other seasons of life but does that meant couponing is dead? Does that mean deal finding is dead?
Saving money by using strategic shopping methods such as price matching, couponing or menu plan do still exist and do still work well!
Here’s the other question I get all the time, “Do you still coupon?” Let me take a little time to answer that…yes and no. We are a blended family of 7 which means grocery shopping is a HUGE expense every week. That being said, we also eat pretty healthy around here so I don’t coupon the same way I used to coupon. Does that make sense?
Now, I menu plan every week so I know exactly what I need to purchase at the store. I shop what is in season and readily available to cut costs and I use coupons on the non-food items such as toothpaste, hair products, soap, etc.
In that way, couponing has changed for me but I also believe it has changed for many people. Many of us recognize the benefits to healthy foods and have done away with stockpiling unhealthy, processed foods. The good news is many stores such as Whole Foods and Sprouts offer their own coupons at the front of the store.
It certainly is possible to eat healthy and save money. Couponing is alive and well and still remains a great way to save money and provide for your family. If you’ve let the coupon bug fizzle in your life, I encourage you to get back out there and check out Couponing 101: How Do I Get Started?