Couponing 101: How to Price Match


Big thanks to Aime on Facebook for asking about price matching and the how to’s of it all. Obviously the most famous store to price match at is Walmart but Target also price matches. Let’s take a look at both stores;


1. Take your competitor ads (ex. Homeland, Walgreens, CVS, etc) you’ve received in the mail or newspaper to Walmart. Be sure to call ahead and find out which ads they are willing to price match. Most stores will price match store sales within a certain mile radius.

2. Get the exact item (ounces and matching brand name) that is on sale in the ad. Remember, the price has to be listed in the ad, it cannot be a B1G1 or a % off. The price must be $X.XX. Walmart will price match meat and produce as well (these do not have to match brand wise-an apple is an apple).

3. I’ve found the easiest way to do this at checkout is to place the items you will price match all together either at the beginning or end of your transaction so the cashier can do it all at once. All you have to do is let them scan the item then show them the ad with the better price and they will adjust the price for you at the register.

You may also use coupons with these items as well to make the deal even better. And, according to a recent Walmart ad, Walmart stores will accept competitor coupons such as Target or Walgreens. If this all works out then this could make Walmart a great one stop shop. However, judging by their track record, it will likely take awhile for all stores to be on the same page.


1. Gather your competitor ads just as you would for Walmart and head to the store.

2. When you walk in and ask the Customer Service desk how they price match items. Most will have you check out then bring your receipt to the Customer Service desk and they’ll refund you the difference in price. However, some will do it right at the register. This makes it hard for me to give you exact instructions as I’ve heard several readers have very different experiences.

You can combine Target coupons with price matching. However, this happens BEFORE the price match. So, if the Target coupon makes the final price lower than the competitor, then you won’t be able to price match that item. You can use manufacturers coupons though as you would normally.

You will price match at Walmart by picking up the exact item in the ad and making sure the sale price is visible as in $X.XX dollars and again, not a % off or a B1G1 deal.

3. Keep the Target Coupon Policy and Target Price Matching Policy with you. While Target is usually  good about these things, it is always best to do your research first.

While price matching does take a little extra planning it is actually an easy way to save money without visiting 10 other stores. Give it a try and let us know what you think!

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